Boost shopper confidence: Loop adds Package Protection to Offset offering
Samir Kamnani
·February 20, 2025
There’s a lot that can go wrong when it comes to online shopping, and shoppers are anxious for good reason.
Frequently, they have two burning questions:
- Will my package arrive safely and on time?
- Will I be happy with my purchase?
Shoppers’ concerns around online purchases
Tracking pages are the #1 page shoppers look at, with 43% of shoppers admitting to checking daily. With porch piracy on the rise, they’re right to be concerned about safe arrival: Around $12 billion worth of packages were stolen from resident’s doorsteps in 2024. And around 10% of packages are damaged in transit, which may render the products unusable.
Even if the package does arrive safely, the product isn’t always a fit for every customer. Up to 25% of purchases end up as returns—often for factors outside of your brand’s control (e.g. the shopper simply didn’t like the style or color in person). But with return shipping fees on the rise, shoppers are worried about covering the high costs of reverse logistics if their purchase doesn’t work out.
Both of these concerns can make shoppers more hesitant to make a purchase in the first place.
Luckily, Loop now offers a solution that can give your shoppers newfound confidence in their online purchases: Package Protection, paired with Offset.
How does Package Protection work?
You might already be familiar with Offset, our opt-in solution that allows shoppers to access free returns on their purchases. Now, we’re bundling Offset with Package Protection to further put your shoppers’ minds at ease and improve checkout confidence.
Shoppers that check out with Offset will not only receive the benefit of a free return if needed, but also protection from package loss, damage, and theft. Like Offset, Package Protection is consumer-paid and comes at no additional cost to you. Even better, you make additional revenue – 1% of AOV per order with Package Protection, to be exact.
Major benefits of using Package Protection include:
- Improved shopper confidence
- Help shoppers curb anxieties around whether their purchase will arrive safely, with guaranteed delivery.
- Added revenue for merchants
- Capture additional revenue to cover the cost of your reverse logistics operations.
- Outsource shipping claims
- Seamless third-party service takes the burden of CX for delivery problems away from your brand.
- Increased trust with shoppers
- Deliver a best-in-class post-purchase experience where shoppers receive fast claim resolutions.
The power of the bundle
So why are we bundling Package Protection together with Offset?
Bundling Offset & Package Protection into a single fee for customers leads to a smoother experience both at checkout and post-purchase. Shoppers can self-service filing a claim, and seamlessly receive a fast resolution (90% of claims are instantaneous!), saving you the headache of dealing with claims and payouts.
The customer experience
For shoppers, the process of signing up for the service is effortless. While checking out their purchases, they’ll opt in to pay a small fee for access to Package Protection & Free Returns
Then, if the package is lost, stolen, or damaged, they can file a claim for speedy resolution, getting an instant refund for their purchase. And if the package arrives safely, but they want to return it later on, they’re able to do so hassle-free, at no additional cost.
By paying a small fee upfront, shoppers can ensure a streamlined post-purchase experience that takes all the question marks out of the purchasing process.
Key benefits for merchants
The Package Protection & Offset bundle offers just as many benefits for brands as it does for your shoppers. When customers sign up, you’ll both recoup return costs and reduce support issues from lost shipments.
Removing friction from the experience gives your shoppers high confidence, leading to increased conversion rates and added revenue. Partnering with a third-party to handle your lost/damaged orders can help you conserve customer support time and reduce labor costs. And by encouraging shoppers to Offset their returns, you’ll be able to deliver a more streamlined and cost-effective approach to returns and package security.
Package Protection & Offset is a win-win for both merchants and customers—and we can’t wait for you to see the difference it’ll make for your brand.
Adding Loop’s Package Protection and Offset bundle to your ecommerce offerings helps you deliver a more secure shopping experience with minimal cost. Enhance your post-purchase experience today.
Want to learn more about Loop first? Book a demo for a full tour of the solution
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