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TryNow x Loop: Delight your customers with a true shopping experience

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Vaishali Ravi

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September 5, 2024

Learn how Loop's new integration with TryNow can boost CLTV and revenue retention.

Here at Loop, we’re thrilled to announce our renewed partnership with TryNow, as we focus on enhancing the shopper journey for Shopify merchants and their customers. With TryNow’s “try before you buy” solution, shoppers can experience products firsthand risk-free, paying only for what they keep. Now, this innovative approach is seamlessly integrated with Loop’s industry-leading returns experience, offering an unparalleled solution for merchants.

About TryNow

TryNow is the conversion-driving Try Before You Buy platform that brings online stores to more front doors. TryNow increases conversion rates and lifetime value by powering Try Before You Buy programs for Shopify's most customer-centric brands. Shoppers can try products in the comfort of home and only pay for what they keep. The $0 TryNow cart encourages shoppers to try more, which allows them to find their perfect fit, and therefore buy more with the brand over time.

Enhancing the shopper experience

With TryNow x Loop, customers can enjoy a fitting room experience from the comfort of their homes. Shoppers are encouraged to try more styles and sizes to ensure the perfect fit, which boosts brand loyalty. The integration ensures a best-in-class shopping experience by minimizing risk to the shopper - shoppers can try at home commitment-free with TryNow and have a seamless returns process with Loop.

Don’t just take it from us. Brands on TryNow see on average:

Streamlining the returns process

The integration with Loop allows merchants to automate the returns process for a completely self-serve trial without needing to change any of their usual returns operations. Loop and TryNow are seamlessly integrated so that Loop shares returns data with TryNow and TryNow automatically captures only for the items kept. This allows merchants to effortlessly offer TryNow without needing to change anything about their existing returns process.

How it works

The TryNow x Loop integration works by using a modified checkout experience delivered by TryNow. Shoppers can check out with a $0 TryNow cart, and an authorization is placed for the order total to ensure that the shopper can be charged properly after their trial. Returns for TryNow orders start in Loop and are then routed through the TryNow system, which handles automatically capturing only for the items kept. The integration suppresses standard buy-now refund actions in Shopify that don’t apply to TryNow orders, creating a frictionless, hassle-free experience for both merchants and customers.

Boosting brand loyalty and accelerating shopper insights

This partnership not only enhances the customer experience but also provides valuable insights into product preferences. By allowing customers to try before they buy, brands can educate their customers on product fit and style, boosting brand loyalty. At the same time, since trials tend to be much shorter than typical return windows, brands receive valuable feedback at a much faster pace, helping them to refine their product.

With TryNow x Loop, brands can offer a superior shopping experience, drive more incremental profit, and build lasting relationships with their customers. We are excited to partner closely with a customer-centric partner who prioritizes brand loyalty as much as we do.

Learn more about TryNow here.

Already using TryNow x Loop? Set up the integration in a few clicks!

Book a demo with Loop today!

With Loop, your brand can offer everything from refunds to direct exchanges to shopper incentives and more. Even better? These exchanges build your business.